White Pages Workshop

New White Pages Workshop Episode Live this Friday.

Wed, 13 Oct 2010 12:00:00 +0900

Episode 5 live this Friday with word-of-mouth expert Lesley-Ann Trow.

In Episodes 1 and 2 we learnt about the benefits of customer relationship management for a toy manufacturer, and in Episodes 3 and 4 how social media could help a café's marketing strategy. Next see our word-of-mouth expert, Lesley-Ann Trow pinpoint the challenges faced by lighting business Limelight Illuminations. She then explains how its marketing strategy can be enhanced through word of mouth. To view this video or download the transcript go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 22 Oct 2010 12:00:00 +0900

Episode 6 live with word-of-mouth expert Lesley-Ann Trow.

After determining the best strategic approach for Limelight Illuminations in Episode 6, our word-of-mouth expert Lesley-Ann Trow provides Limelight Illuminations with useful tips on how to best incorporate word of mouth into its marketing strategy. To view this video or download the transcript, go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 29 Oct 2010 14:27:00 +0900

Episode 7 live with branding expert Jason Eisner.

Branding expert, Jason Eisner takes garden maintenance company, Amico, through the benefits of being consistent with their branding strategy. To view this video or download the transcript, go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 5 Nov 2010 14:00:00 +0900

Episode 8 live with branding expert Jason Eisner.

Our specialist, Jason Eisner, identifies the benefits of brand consistency. Then we see the final results of Amico’s rebranding. To view this video or download the transcript, go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 12 Nov 2010 10:00:00 +0900

Episode 9 live with customer service expert Jack Fraenkel.

Meet our customer service expert, Jack Fraenkel who shows The Belly Bed how best to implement customer service as part of its marketing strategy. To view this video or download the transcript, go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 19 Nov 2010 10:00:00 +0900

Episode 10 live with customer service expert Jack Fraenkel.

After determining the best solution for The Belly Bed in Episode 9, customer service expert Jack Fraenkel provides the business with valuable tips on how to leverage an effective customer service marketing strategy. To view this video or download the transcript, go to whywhitepages.com.au

New White Pages Workshop Episode Live.

Fri, 26 Nov 2010 12:40:00 +0900

Episode 11 live with retail expert Brian Walker.

Our retail expert, Brian Walker, provides nationwide company, Total Tools, with solutions on how to improve their retailing experience for their customers. To view this video or download the transcript, go to whywhitepages.com.au