References

  1. Voice Directories include Telstra Directory Assistance, 1234 and Call Connect (12456). Call Connect (12456) is available to most Telstra customers. 1234 is available to most Telstra customers except where preselected to another carrier for long distance calls.
  2. White Pages® Network includes White Pages® Book, White Pages® Online, White Pages® Mobile, sensis.com.au, Sensis Search, Telstra Directory Assistance, Call Connect (12456) and 1234. Call Connect (12456) is available to most Telstra customers. 1234 is available to most Telstra customers except where preselected to another carrier for long distance calls.
  3. Roy Morgan Single Source Australia, 14 years and above, last 7 day average, January 2009 – December 2010.
  4. Omniture SiteCatalyst, July 2009 – March 2010 compared to July 2010 – March 2011.
  5. Average weekly call volumes based on calls from March 2010 – March 2011. Includes calls from 1234, Call Connect (combines calls from 12455 and 12456) and Telstra Directory Assistance (1223).
  6. The availability of features may vary from handset to handset. For more information, contact your account executive.
  7. Roy Morgan Single Source Australia, 14 years and above, January 2009 – December 2010.
  8. White Pages® (Print) Collateral Study. Independent research of 18 to 64 year olds conducted by DBM in Melbourne, Sydney and Perth in June 2011.
  9. Roy Morgan Single Source Australia, 14 years and above, monthly average, January 2009 – December 2010.
  10. Screen Highlight: Is a print only product and must be purchased with a Business Logo or Superbold Name enhancement. A basic Screen Highlight listing consists of Superbold Black Name. Any additions to that will incur extra costs. The listings shown are examples only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  11. Bold Listing: A basic Bold Listing consists of Bold number in black. Options are available to bold text and colour the business name, numbers and other key information for an additional cost. Bold is available in black, red, green, or blue. The listings shown are examples only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  12. Superbold Listing: A basic Superbold Listing consists of a Superbold Name in Black. Any additions will incur extra costs. Superbold can only be applied to a number if a Superbold Name has been purchased. Superbold cannot be applied to text. The listings shown are examples only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  13. Borderlines will only appear in print and mobile listings.
  14. Logo Listing: A Superbold Name must be purchased in conjunction with a Logo Listing. A Logo Listing is only available to customers with a black, red, green or blue Superbold Name. A basic Logo Listing consists of a Superbold Name in black. Any additions to this will incur extra costs. The listings shown are examples for illustrative purposes only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  15. Quarter Page Display: Dimensions: Sizes vary so ask your account executive for details. The basic Quarter Page Display Listing is black & white. Additional charges apply for spot colour and full colour Quarter Page Display Listings. The listings shown are examples only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  16. Full and Half Page Display: Dimensions: Sizes vary so ask your account executive for details. The basic Full Page Display Listing or Half Page Display Listing is black & white. Additional charges will apply for spot colour and full colour Full or Half Page Display Listings. The listings shown are examples only and are not intended to be exact representations of how your listing will appear. Listing examples are not to scale. All listings subject to White Pages® Entry Policy and Rules. Variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, exact colour matches cannot be guaranteed.
  17. Call Connect (12456) is available to most Telstra Customers. 1234 is available to most Telstra customers except where preselected to another carrier for long distance calls.
  18. Excludes phone numbers.
  19. The order or ranking in which White Pages® listings are displayed on search engines is determined exclusively by the search engine (and not by Sensis Pty Ltd) and may differ from the order or manner in which they are displayed on whitepages.com.au or other White Pages® products.
  20. Omniture SiteCatalyst, monthly average, January – March 2011.
  21. Online Package Plus can only be purchased on a 6 month minimum contact. Some features are not available to sensitive heading advertisers. All listings subject to White Pages® Entry Policy and Rules. Screenshots are examples for illustrative purposes only. They are not intended to be exact representations of how your listing will appear.
  22. Online Package can only be purchased on a 6 month minimum contract. All listings subject to White Pages® Entry Policy and Rules. Screenshots are examples for illustrative purposes only. They are not intended to be exact representations of how your listing will appear.
  23. Online Basics can only be purchased on a 6 month minimum contract. All listings subject to White Pages® Entry Policy and Rules. Screenshots are examples for illustrative purposes only. They are not intended to be exact representations of how your listing will appear.
  24. Have You Considered? Plus can only be purchased on a 6 month minimum contract. Advertising subject to White Pages® Advertising Rules. Screenshots are examples and for illustrative purposes only. They are not intended to be exact representations of how your ad will appear.
  25. Regions align to White Pages® Book areas. For more information contact your account executive.
  26. Have You Considered? can only be purchased on a 6 month minimum contract. Advertising subject to White Pages® Advertising Rules. Screenshots are examples and for illustrative purposes only. They are not intended to be exact representations of how your ad will appear.
  27. Quick Finder can only be purchased on a 6 month minimum contract. All listings subject to White Pages® Entry Policy and Rules. Screenshots are examples and for illustrative purposes only. They are not intended to be exact representations of how your listing will appear.
  28. Content Sponsorship can only be purchased on a 3 or 6 month campaign basis. Advertising subject to White Pages® Advertising Rules. Screenshots are examples and for illustrative purposes only. They are not intended to be exact representations of how your ad will appear.
  29. End of page position only available on the Weather Content page.
  30. White Pages® Digital Contact Points can only be purchased on a 6 month minimum contract. Enhanced feature products only available on selected devices. Ask your sales consultant for details. Contact types are correct at the time of publication. Sensis reserves the right to change or withdraw any or all Digital Contact Points at any time. Enhanced Contact Types are for approved customers. Screenshots are examples and for illustrative purposes only. They are not intended to be exact representations of how your listing will appear. All listings subject to the Sensis Product Contract Terms and White Pages® Entry Policy and Rules.
  31. Facebook® is a registered trademark of Facebook® Inc. Other 3rd party trademarks are owned by their respective owners. Sensis does not have the sponsorship or endorsement of or any affiliation with other online service providers.
  32. Entitlements will vary between products and some may not be available to sensitive heading advertisers. For more information, contact your account executive.
  33. Projected circulation of the 2011 – 2012 White Pages® directory (including Business & Government directory in Sydney, Melbourne and Perth) in these areas as of March 2011 – subject to variation. This total includes an estimate of secondary circulation generated by specific requests. However, we do not guarantee that books will be published or distributed by a certain date, will be printed in particular quantities or will be circulated for a particular period.
  34. Front Cover Billboard, Spine, Inside Back Cover, Outside Back Cover, Sponsored & Government Theme Pages and Inside Front Cover dimensions: Sizes vary so ask your account executive for details. All Brand Awareness products are subject to availability and must comply with Sensis® Product Contract Terms and applicable advertising rules. This website provides a general overview only, and the listings shown are examples used for illustrative purposes only and are not intended to be exact representations of how your listing will appear. Examples are not to scale and variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, colour matches cannot be guaranteed. All listings subject to White Pages® Entry Policy and Rules.
  35. Tab Divider dimensions: Sizes vary so ask your account executive for details. Tab Divider placement in Metropolitan White Pages® Books (only available in Adelaide) is between the Business & Government and Residential Listings sections. Tab Divider placement in co-bound Yellow Pages® and White Pages® Regional Books is between the Yellow Pages® Book and White Pages® Book sections. Tab Dividers are not available in all books, please consult your account executive for more information. All Brand Awareness products are subject to availability and must comply with Sensis® Product Contract Terms and applicable advertising rules. This website gives a general overview only and the listings shown are examples used for illustrative purposes only and are not intended to be exact representations of how your listing will appear. Examples are not to scale and variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, colour matches cannot be guaranteed. All listings subject to White Pages® Entry Policy and Rules.
  36. Front of Book Billboard dimensions: Sizes vary so ask your account executive for details. Not available in all books, please consult your account executive for more information. All Brand Awareness products are subject to availability and must comply with Sensis® Product Contract Terms and applicable advertising rules. This website gives a general overview only and the listings shown are examples used for illustrative purposes only and are not intended to be exact representations of how your listing will appear. Examples are not to scale and variations in colour reproduction may occur due to the use of different papers, inks and printing processes. For example, colour matches cannot be guaranteed. All listings subject to White Pages® Entry Policy and Rules.